Zety’s Editorial Guidelines for Reliable Career Advice
Zety Promises to Support Job Seekers
Zety’s ATS-friendly, downloadable resume templates and free career resources have helped millions of job seekers around the world.
Since 2016, we’ve been committed to providing high-quality content that’s trustworthy and engaging. Our career blog features over 3,500 insightful articles offering career advice based on experience, research, and HR expertise.
Each day, we analyze hiring trends and research, browse workforce reports, and monitor job market forecasts to provide you with the best actionable information to write a professional resume, create a cover letter, prepare for a job interview, and land the job you’re after.
How Zety’s Career Experts Make Job Searching Easier
Zety’s editorial team includes Certified Professional Resume Writers (CPRW), career experts, and editors. We are a member of the National Career Development Association (NCDA) and routinely collaborate with other HR and legal professionals to ensure the content you see on Zety’s career blog is always reliable and up to date.
Our writers come from diverse backgrounds, including business, education, HR, marketing, and law. Before joining Zety, we all experienced the hustle and bustle of job searching, and we know how difficult it can be to find dependable tips for resume and cover letter writing.
Our experiences help us understand what you expect and need to reach your career goals, and we’re dedicated to providing advice you can trust to help you get that job!
Zety’s Editorial Principles for Creating High-Quality Content
The following values guide our content creation process, from idea to publication:
- Empathy: We don’t write for ourselves; we write for you. Zety’s goal is to help every job seeker land a great job, and we aim to do so with empathy and appreciation for the hurdles job seekers face throughout every step of the job hunt. Plus, we know how frustrating clickbait is, so we avoid sensationalism in our writing. What we provide instead are high-quality articles that get straight to the point. We strive for a light, friendly tone to put you at ease and reduce the stress associated with job searching because we've been in your shoes.
- Accuracy: We prioritize facts over opinions. Each piece of content published on Zety has been thoroughly researched to include information based on reports and statistics from established sources. Knowledge is power, and we want you to have it!
- Authority: Zety consults internal and external HR experts to keep our finger on the pulse of hiring trends. To back up our advice, our writers use data from reputable sources, such as independent research organizations, universities, and state commissions like the U.S. Bureau of Labor Statistics, the World Economic Forum, the Organisation for Economic Co-operation and Development, the Society for Human Resource Management (SHRM), the National Library of Medicine, Walden University, and Harvard Business Review.
Zety’s Editorial Process to Deliver Up-to-Date Career Advice
Zety is committed to writing trustworthy, accurate content. Each free article featured on our website has been crafted according to a rigorous content creation and revision process:
1. Research
Zety’s content team keeps an eye on the latest HR trends, industry updates, and job hunt questions to find new topics to help readers like you. Once a topic is assigned to a writer, they dive deeper to find leading market data and research on the subject. We use authoritative sources, including state commissions, university research, and industry reports, to ensure each piece of content we create is credible and comprehensive.
2. Writing
Zety’s writers are wordsmiths. While creativity flows, our writers use AI as a tool to organize their ideas more efficiently, but you can trust that the information you receive is fact-checked, honest, and created and delivered by humans, not robots.
Our editorial guidelines also ensure that each piece of content is informative and useful. We aim to serve inclusive information that’s both easy to apply and fun to read by using real talk instead of ornate expressions.
3. Quality Check
Each article is reviewed by one of our experienced editors to make sure it features practical advice that can help you land the job you want. Zety’s editors monitor language quality and fact-check the information featured in each guide to ensure it’s reliable and true.
4. Publishing
Zety’s content team collaborates with other experts who take care of publishing. They’re responsible for providing the best user experience for readers of our career blog. After new content is published, we conduct a second quality check to evaluate our content from your point of view and guarantee accessible, easy-to-follow guidance for all job seekers.
5. Revisions
Our content team routinely revises published articles to keep each piece relevant. After updating, each article is date-stamped, so you can count on current information.
Zety’s Media Features Signal Excellence
Zety’s career advice and expert insights have been recognized by over 200 universities, organizations, and media outlets around the world. Examples include Maryville University, Santa Clara University, Allegany College of Maryland, University of Rochester, Forbes magazine, The Financial Times, and Life Hacker.
Zety also conducts original research on current hiring practices and economic trends. We create surveys by collecting data from various social groups and analyzing the details to gain deeper insight into common job-searching experiences, employment conditions, and other aspects of work life.
Below, you can see Zety’s original research featured in select publications:
- Surviving the Tech Layoffs: 5 Strategies to Secure Your Future in 2025
- The Best Job Search Advice This Career Expert of 15 Years Has Heard: ‘You Can Even the Playing Field’
- Expert Reveals the 3 'CareerTok' Trends That Could Harm Your Reputation
- Employees May Quit Over Political Environment at Work
- What Is the Gig Economy?
Zety Is Here to Help You Find the Best Job for You
Your opinion matters to us, which is why we openly encourage you to rate our articles. You can explore our frequently asked questions to find more information on Zety’s products and services, including our downloadable resume templates with 100s of options, or you can contact us directly for assistance.