Account Executive Cover Letter Example & Expert Tips

You’re concise, to the point, and results-driven. But is it possible to have top-notch acquisition skills and still struggle with finding a job?

Yes, very much so. But your brand-new account executive cover letter will fix that.

This guide will show you an account executive cover letter example and the best tips on writing a cover letter for an account executive step-by-step.

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Sample cover letter for a resume—See more cover letter examples and create your cover letter here.

Feeling like checking other job-related writing guides? Check out these articles:

• Marketing Manager Cover Letter Examples
• Project Manager Cover Letter Examples
• Manager Cover Letter Examples
• Sales Cover Letter Examples
• Business Cover Letter Examples
• Manager Cover Letter Examples
• Customer Success Manager Cover Letter Examples

Sample Account Executive Cover Letter

That’s a winner.

But don’t forget one thing: your resume for an account exec must be first-class, too. Read how to create it: Account Executive Resume Sample & Writing Guide.

Now, let’s show you how to write a perfect account executive cover letter:

1. Format Your Account Executive Cover Letter Correctly

Ever shown up to a big client meeting wearing crappy clothes? Hopefully not. If you did that, the client would drop you. That’s how recruiters view poorly formatted cover letters.

Avoid this mistake by following these tips:

• Set your cover letter line spacing to 1 or 1.15. Increase it for the spaces between paragraphs.
• Follow a cover letter outline to help stay organized with the cover letter sections.
• Set your margins to 1” on all sides.
• Think about font choice on your cover letter, pick something reliable like Cambria, Helvetica, or Garamond, and use size 12 or 11.

Read more: Modern Cover Letter Templates

2. Create an Account Executive Cover Letter Header They’ll Remember

Account executive jobs are the benchmark for all industries. In terms of demand and growth, they’ve been steadily rising for decades. It’s a solid career option. This means you’ll have plenty of competition to outshine— stability counts as one of the most desired qualities for job seekers.

In practice, this means you have to start by including a great cover letter header:

• Put your name and contact information in the top left corner.
• Include your LinkedIn profile if you’re particularly proud of it and optimized it.
• Write the city and date below that.
• Repeat with the basic information of the person you’ll be writing.

Read more: How to Address a Cover Letter [+Examples]

3. Greet the Recruiter at the Start and Write a Catchy First Paragraph

Cover letters that fall off at the start with a boring intro get tossed faster than execs who underdeliver for their clients. Lightning-fast.

Here’s what you need to know about starting your account executive cover letter:

• Start with a professional cover letter salutation.
• Acknowledge how you found out about the job opening and pivot to listing some impressive strengths. That way, you give them a little morsel to entice them to keep reading.
• Don’t go overboard, though. You want to save some more for the middle of your cover letter, which we’ll talk about next.

Read more: Best Cover Letter Openers to Use on Your Next Application

4. Explain What Makes You the Account Executive They Need

Are your sales skills sharp enough? They better be. You’ll need them for the job very soon.

But for now, focus on selling yourself using the middle part of a cover letter:

• Dig into the company’s profile and try to identify their and their clients’ needs.
• Explain how you are ready to meet them head-on to provide the best care they can get.
• Include some extra achievements demonstrating your experience, and add numbers to quantify them wherever possible.

Read more: Executive Cover Letter Examples & Format for a VP Position

5. Show Why Getting Hired for This Job Matters to You

Since you know how crucial your client’s success is, your negotiation skills and sweet-talking are top-notch. This experience comes in quite handy. If you can explain why you chose this job over others, you create a tailored cover letter that will also pass applicant tracking system checks.

Use these suggestions:

• Talk about what getting this job would mean for you. Recruiters love seeing a candidate put in the extra dedication.
• Figure out one or two specific details that stood out to you, and mention them in the letter. It could be things like an industry award for excellent client care or something from their work culture.
• Try to sound committed to this job. When recruiters smell a lack of willingness to stay long-term, they are quick to pass judgment and reject an applicant solely based on that.

Read more: What Should a Cover Letter Say?

6. Suggest an In-Person Meeting And Include an Offer

You don’t just leave when you run out of talking points during your regular client check-ins. Neither should you do anything similar on your cover letter, not before closing it out properly, at least.

Here’s how to end an account executive cover letter on a high note:

• Include a compelling closing sentence, typically promising that you’re the best candidate, hands down.
• Adding a call to action and a promise at the end is the most reliable option, as it reminds them why you have everything they’re looking for.
• Politely ask to schedule a conversation in real life to discuss further details.

Read more: How to Close out a Cover Letter

7. Sign Off Your Account Executive Cover Letter Properly

I’d wager it wasn’t as tough as you thought. But let’s not get too ahead of ourselves:

• Use a professional sign-off. A simple “Best regards” or “Sincerely” does the trick, but follow it up with your full name once again to keep it fresh in their minds. You can also use your signature.
• Include cover letter enclosures.
• Save the file as a PDF and give it a professional name to stand out even more.
• Consider adding a postscript at the very end. They give you one more chance to shine and offer some extra value to the company.

Read more: How to Follow Up on a Job Application

Plus, a great cover letter that matches your resume will give you an advantage over other candidates. You can write it in our cover letter builder here. Here's what it may look like:

Create my cover letter now

See more cover letter templates and start writing.

Got any questions about writing a cover letter for account executive jobs? Need more advice tailored to specific industries? Let’s talk about it in the comments!

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Sources

• Zippia: Job Outlook for Account Executives in the United States
• Moritz Kuhn, Gašper Ploj, "Job Stability, Earnings Dynamics, and Life-Cycle Savings"