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As seen in:
Why did the woman dump her copywriter boyfriend?
Lack of engagement.
Oh God. I know. You’re better than this, right?
So let your copywriter resume prove it. Like the one below does:
Copywriter Resume Sample
See my portfolio here: isabellelorey.com
Who I am and what I’ll deliver
Creative copywriter with 9+ years of in-house and agency experience seeking to join XYZ as an Associate Creative Director/Copywriter and boost the landing page conversion rate by 25% in 6 months for all your domains. Developed segmented automated email campaigns increasing ABC’s email revenue by $218,000 a year. Boosted SEO traffic from 1 to 8 million users monthly in 16 months. All that through writing and editing 10x sales content while avoiding awkward line brea
What I did and how well I did it
ABC Inc., Queens, NY
- Oversee all aspects of landing page creation, from copywriting, to UX/UI, to constant Conversion Rate Optimization through data-driven A/B tests.
- Boosted the average landing page conversions by 25% in 6 months for 9 ecommerce landing pages.
- Own copywriting for assigned device and service brands—specifically taglines, why buys, detail page headlines, digital ads, and retail signage—while adhering to an authentic brand voice.
- Create automated email campaigns—behavioral, transactional, and engagement-oriented—sent to segments of 3+ million users.
- Boosted SEO traffic from 1 to 8 million users monthly in 16 months for 3 domains.
DEF Agency., Long Island, NY
- Developed and oversaw brand voices for 20+ major clients across various industries.
- Boosted consumer awareness scores by 14%, grew market share by 2%, increased sales by 3% within 6 months.
- Skyrocketed the Facebook follower base by 1.2 million and the Twitter follower base by 3.3 million.
Creative Associate (Freelance)
XO Agency, Portland, OR
- Owned copywriting for assigned device and service brands—taglines, why buys, detail page headlines, digital ads, and retail signage—while adhering to an authentic brand voice.
- Partnered with design to concept stories and big ideas for product launches and events.
- Worked closely with product marketing, brand creation, and site merchants to develop creative strategy and positioning.
What degree I got and where
BS in New Media & Internet Marketing
Cornell University, Ithaca, NY
Software, tools, and other skills
- Copywriting & Copyediting
- Email Marketing
- HTML and CSS
- Familiarity with SharePoint, Quart, and FrameMaker
- CMS (e.g., Wordpress)
- Pay-Per-Click Advertising (PPC)
- Conversion Rate Optimization (CRO)
- Certified Professional Technical Communicator
A few extra things I’m proud of
- Facebook Blueprint Certified Buying Professional, 2018
- Google Analytics Individual Qualification (IQ), 2016
- AMA Certified Professional Marketer, 2015
Want to save time and have your resume ready in 5 minutes? Try our resume builder. It’s fast and easy to use. Plus, you’ll get ready-made content to add with one click. See 20+ resume templates and create your resume here.
Sample Copywriter Resume—See more templates and create your resume here.
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- Professional Resume Examples
Now, here’s how to make a copywriter resume step by step:
1. Pick a Proper Format for Your Copywriting Resume
Your job is to pick the right words to make the brand heard.
But you know no copy is good enough to make up for poor UX and sloppy design, right?
Sure, the words on a resume for copywriting jobs matter, but good formatting is just as important.
Here are the most important resume layout rules to keep in mind:
- Create a legible resume heading with your contact info. Include the link to your online portfolio.
- Divide your resume into sections with headings that stand out.
- Pick one of the standard formats for your resume: usually, the reverse-chronological format is the one that works best.
- Choose a nice, elegant resume typeface. Stick to the classics, such as Arial, Verdana, Georgia, Helvetica, or Bookman Old Style.
- If you’re a freelancer, learn how to list freelance experience on your resume. If you’ve only done freelancing gigs and no full-time jobs, you might want to consider writing a functional resume instead of the reverse-chronological classic.
Pro Tip: For creative jobs, such as those in copywriting, your portfolio is just as important as your resume. Add links to your professional website with the portfolio of your samples in the contact information section. Don’t have one? Create it as soon as you can.
2. Write a Copywriter Resume Summary or Objective
Also called a resume profile, a summary or a career objective is that short blurb at the top of your resume, just below your contact information.
Its purpose is to provide the hiring manager with a snapshot of your career and explain why you’re perfect for the job—think of it as a written version of your elevator speech.
Got 2+ years of relevant copywriting experience? Write a professional resume summary. Outline your best accomplishments and make an offer to help them achieve their business goals.
Writing an entry-level copywriter resume? Go for a resume career objective. Say what skills you’ve mastered so far and show them how well you can fit in.
Pro Tip: Struggling to come up with the perfect narrative for your resume profile? Skip it for now. Write the rest of your resume first, then pick the best bits and compile them into a good resume introduction.
3. Create the Perfect Copywriter Job Description
Here comes the crucial part of your copywriter resume: the work history section.
See, hiring managers want to review your resume pretty much for the sole purpose of reviewing your employment history.
The trick? Don’t just write up what you did. Show how well you did it. Highlight achievements over dull responsibilities.
Here’s how to write your copywriter job descriptions on a resume:
- Start with your current or most recent job, then list previous positions chronologically-descending.
- Include: your professional title, company name, dates worked, and 4–6 bullet points describing your duties and achievements.
- Open each bullet with an action verb: created, led, boosted, developed, owned, etc.
- Quantify your achievements whenever possible. Numbers grab attention!
- Tailor every resume you send to match the job requirements. Show what a great fit you are.
Pro Tip: Need a way to punch your copywriting resume up a notch? Boost your video and visual skills! It will also increase your value on the job market: this study shows that the content distribution channels most companies plan to add to their marketing communication areas next year are: YouTube, Facebook Video, and Instagram.
4. Make Your Copywriter Resume Education Section Speak Volumes
Listing education on a resume isn’t too complicated. Just follow these basic rules:
- Have more than 5 years of experience? Only list: your degree, major, minors (if applicable), college name, graduation year.
- Barely starting out in a copywriting career? Include extra details such as academic achievements, extracurricular activities, relevant coursework, or favorite fields of study.
5. Highlight Your Copywriting Skills
Just looking for some inspiration for your resume’s skills section? Check out this skills list:
Key Copywriter Skills
- SEO editing skills
- Web design skills
- UX skills
- Excel skills
- A/B testing
- Keyword research
- Target audience analysis
- Content strategy, development, planning
- Image optimization
- Photoshop, Indesign, Illustrator
- Print Design
To see more hard skills related to copywriting and marketing jobs, read this guide: Marketing Skills to Master in 2019
Transferable and Soft Skills:
- Creativity and Problem Solving
- Taking Criticism
- Conceptual Skills
- Time Management
- Critical Thinking
- Teamwork Skills
Raw lists of skills are pretty useless. Don’t just dump some skills you think you have in a random order on your resume. Do this instead:
How to Put Copywriting Skills on a Resume
- In a spreadsheet, list all key job skills you have: both soft skills and hard skills, plus industry-specific technical skills.
- Read the job ad. Identify skills-related keywords.
- See which of these key competencies match your skills listed in the spreadsheet. Quite a few, right?
- Put those copywriting skills in a separate skills section of your resume.
- Don’t stop there: provide evidence for those skills in other parts of your resume such as the resume summary and work experience section.
Pro Tip: What are the most sought-after creative skills today? Let’s consult it with data! Recent studies by LinkedIn and HubSpot have shown these are the hottest skills creative workers should have in 2019: UX Design, Video Production, Audio Production, Social Media Content Design.
When making a resume in our builder, drag & drop bullet points, skills, and auto-fill the boring stuff. Spell check? Check. Start building your resume here.
When you’re done, Zety’s resume builder will score your resume and tell you exactly how to make it better.
6. Add “Other” Sections to Your Copywriter Resume
Want to make your resume stand out? Prove you’ve got that extra gear.
Add extra sections that show your versatility and verify your skills.
Some examples include:
- Professional or personal projects
- Volunteer work
- Compliments from employers
- Language skills
7. Attach a Cover Letter to Your Copywriter Resume
Almost half of recruiters and hiring managers think so.
Plus, is there a better way to provide employers with a sample of your writing skills than a captivating, flawlessly-phrased copywriting cover letter?
Write your cover letter following these steps:
- Pick a professional cover letter format.
- Open your cover letter with a catchy first paragraph.
- Don’t focus on yourself. Instead, show how your skills and experience can help the employer.
- Finish your cover letter with a reader-oriented offer and a call to action asking for a meeting or a call.
Plus, a great cover letter that matches your resume will give you an advantage over other candidates. You can write it in our cover letter builder here. Here's what it may look like:
And, presto. Everything you need to know to land that copywriting gig you’re after.
Got any questions? Need help writing your resume for copywriting jobs? Drop me a line in the comments, I’ll do my best to help!